Brazil's Secret: Crazy Tobacco
APO 20.12.97 17:14
Copyright 1997 The Associated Press. All rights reserved.
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published, broadcast or otherwise distributed without the prior
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By TODD LEWAN
AP National Writer
SANTA CRUZ DO SUL, Brazil (AP) -- Freakish tobacco plants that
explode from the soil in this remote river valley grow huge
leaves on stalks as thick as Louisville Sluggers. The growers
here call it fumo louco.
Crazy tobacco.
Crazy not just because it grows so big and so fast. Crazy because
it has been genetically altered by one of the world's largest
tobacco companies to pack twice the nicotine of other
commercially grown leaf.
The farmers of Brazil's southernmost state are growing it by the
ton for the world market, The Associated Press has found, though
it could not be learned for certain which countries are importing
the nicotine-rich leaf.
Fumo louco -- the farmers' generic term for several related
strains of high-nicotine tobacco -- is the offspring of a
genetically altered plant created in U.S. laboratories for Brown
& Williamson Tobacco Corp., the third largest U.S. cigarette
maker. The seed was then secretly shipped to Brazil in violation
of U.S. export law.
Over the past year, the AP has observed its cultivation and
harvest on small farms all over the state of Rio Grande do Sul,
from Paulo Berganthal's 10-acre, table-flat plantation, to Neury
de Oliveira's 20 mist-shrouded acres in the high country.
Some of these varieties are so high in nicotine that smokers
might get sick smoking them in their pure form, but they can be
blended with cheaper, weaker tobaccos to make cigarettes with
nicotine levels that satisfy smokers.
Fumo louco blends give cigarette makers a new tool for adjusting
nicotine levels in their products. They may also provide the U.S.
Food and Drug Administration with a new argument for the
assertion that the tobacco industry intentionally manipulates
nicotine levels to "hook" smokers. At stake is the
question of whether the FDA should have the power to regulate
nicotine as a drug.
The FDA has been aware that a high-nicotine tobacco had been
developed but did not know that it is being cultivated in large
commercial quantities, said Mitch Zeller, an FDA deputy associate
commissioner.
However, 18 Brazilian farmers openly acknowledged they are
growing the high-nicotine leaf by the ton, and many said they
have been growing it for more than five years.
"It's weird stuff," Oliveira said in his native
Portuguese. The nicotine content is so high that "just the
crazy smell of it gets you dizzy. But sir, it comes up like
nothing you've ever seen."
Farmers estimated that half of the roughly 40,000 acres under
tobacco cultivation in the region are devoted to the
high-nicotine leaf. That means an area about one-and-a-half times
the size of the island of Manhattan is covered in fumo louco.
The farmers said they sell their high-nicotine tobacco to Souza
Cruz, a Brazilian company owned by B.A.T. Industries, the same
British conglomerate that controls Brown & Williamson.
Souza Cruz did not respond to questions. Brown & Williamson
spokesman Mark Smith said that "it would be inappropriate
for us to comment" because of pending government
investigations. The U.S. Justice Department has convened grand
juries in Washington, D.C., and New York state to investigate
whether tobacco companies and their officials lied to the
government about manipulating nicotine levels in their products.
After farmers sell their fumo louco to Souza Cruz, it goes to the
company's processing plant in Santa Cruz do Sul. Souza Cruz
boasts it is the world's biggest. About a third of the tobacco
processed at the plant is high-nicotine leaf, according to Louis
Radaelli, a company genetics researcher, and several former Souza
Cruz technical experts.
Once the leaf enters the plant, it is difficult to learn where it
goes. Souza Cruz mixes it with other tobaccos to form some of its
blends, and the recipes are trade secrets.
Souza Cruz is among the world's biggest exporters of tobacco, and
about a fifth of its production goes to cigarette makers in the
United States. Britain, Japan and Germany are also major
customers. The company does not use high-nicotine leaf in
cigarettes marketed in Brazil, but declined to explain why.
The FDA learned in 1994 that Brown & Williamson had developed
a nicotine-rich plant code-named Y-1 and that limited quantities
had been grown in Brazil in the early 1990s. Some of it was
imported by Brown & Williamson, which used it as an
ingredient in five cigarette brands sold in the United States in
1993 and 1994.
Although this was legal, the FDA was concerned enough about the
implications to disclose its findings to Congress in July of
1994. Brown & Williamson executives responded by assuring the
agency that they had dropped the project and stopped using Y-1 in
their Raleigh Lights, Richland Lights King Size, Viceroy King
Size, Viceroy Lights King Size and Richland King Size cigarettes.
That appeared to be the end of the story. It wasn't.
The AP has learned:
--Y-1 cultivation began in Brazil in 1983 -- years earlier than
the FDA realized.
--Souza Cruz, according to its own figures, shipped nearly 8
million pounds of Y-1 to the United States for Brown &
Williamson between 1990 and 1994 -- nearly double the amount the
FDA knew had been imported.
--Souza Cruz's own experiments with Y-1 have produced hundreds of
new strains of high-nicotine tobacco, some of which are being
grown commercially in Brazil.
Months after the FDA's Y-1 disclosure to Congress, growers and
Souza Cruz agronomists said, the company ordered farmers to stop
cultivating high-nicotine strains.
But the growers have kept planting it and, they say, Souza Cruz
keeps buying it, praising its quality and paying top prices.
The commercial production of genetically altered,
nicotine-enhanced tobacco may have implications for the pending
$368.5 billion tobacco settlement between cigarette makers and
attorneys general of 40 states.
The biggest stumbling block to the settlement is whether the FDA
should regulate tobacco as a drug. Tobacco companies contend that
nicotine isn't addictive and insist that they vary nicotine
levels in cigarettes solely for taste. The FDA views
nicotine-enhanced tobacco as a tool for deliberately controlling
the dosages of an addictive substance.
The story of how fumo louco leaped from a laboratory experiment
in the United States to a cash crop in Brazil also raises
questions about government efforts to regulate the biotech
industry's use of genetically altered material.
------
It began in, of all places, a U.S. government lab.
It was 1976, and the U.S. Department of Agriculture was trying to
develop a "safer" cigarette.
Specifically, the USDA wanted to create a tobacco that would be
low in tar, a sticky residue linked to cancer. Cigarette
companies knew how to reduce tar by chemically treating the
tobacco, but this also removed much of the nicotine, the
substance smokers crave.
Dr. James F. Chaplin, a breeder at the USDA's Tobacco Research
Laboratory in Oxford, N.C., thought the answer was to create a
strain abnormally high in nicotine. That way, he said in a 1977
paper, the removal of the tar would still leave plenty of
nicotine behind.
At a cost of about $2 million in USDA money, Chaplin crossbred
several wild and commercial tobacco varieties in an effort to
boost nicotine levels. He developed five new varieties,
field-testing them at the Wilson, N.C., farm of Hubert Hardison,
who worked for an affiliate of Brown & Williamson.
Hardison said his only involvement was to plant the seed. "I
was the farm boy, I guess. Somebody to do the work. You send me
some tobacco seed and I grow them."
After the field testing, Chaplin discarded all but two varieties,
code named Y-1 and Y-2, said Dr. Vernon Sisson, a longtime
colleague of Chaplin's at the USDA in Oxford.
"They had the best aroma, and the highest nicotine --
between 4 and 5 percent," he said. "That's what they
were looking for."
According to Sisson, Hardison brought Y-1 and Y-2 seed to Brown
& Williamson. Chaplin, who resigned from the USDA in 1986 to
work for Brown & Williamson, declined to comment.
In the early 1980s, Brown & Williamson took Y-1 to DNA Plant
Technology, a biotechnology company founded that year in
Cinnaminson, N.J. At DNAP, the company later told the FDA,
scientists used state-of-the-art breeding techniques, including
processes known as protoplast fusion and hybrid sorting, to
genetically alter the Y-1 strain.
David Evans, DNAP's project manager, did not respond to requests
for interviews. The company did not respond to a list of
questions.
When Y-1 emerged from DNAP's laboratory, it had a nicotine level
of 6.2 percent -- double the amount of any tobacco commercially
grown in America.
"What they had done was unheard of," said the FDA's
Zeller. "All of a sudden, you had tobacco that was twice as
powerful as anything out there."
Nothing in U.S. law would have prohibited Brown & Williamson
from growing this new tobacco in America. However, a
quality-control agreement between growers, cigarette makers and
the government stipulates that tobacco with nicotine levels lower
than 2 percent or greater than 4 percent is not eligible for
federal price support. That means American farmers would have
little interest in growing it.
Besides, Brown & Williamson CEO Thomas Sandefur would say in
1994, growing Y-1 in the United States would make it too easy for
competitors to get the seed.
But in a remote region of Brazil, Brown & Williamson had a
corporate sister.
------
Y-1 and Y-2 seed first arrived in Brazil in 1983, according to
Arcangelo Mondardo, a former Souza Cruz soil expert and tobacco
researcher who worked on the project from 1983 to 1992. Mondardo
is now a professor of agronomy at Unisul, a university in Santa
Rosa do Sul, Brazil.
Seed was shipped to Souza Cruz in boxes marked
"samples." More was stuffed in plain envelopes and sent
by air mail, said Mondardo and two other Souza Cruz agronomists
who worked on the project.
According to Zeller, Janis Bravo, a former DNAP scientist, told
FDA investigators that she personally shipped more than 10 pounds
of Y-1 seed to Brazil in one calendar year prior to 1991. Bravo
declined to comment.
Jefferey S. Wigand, a former Brown & Williamson vice
president for research (and the highest-ranking executive to turn
against the industry), has testified that Phil Fisher, who was in
charge of tobacco blending and testing for Brown & Williamson
in Louisville, Ky., flew to Brazil "several times" with
Y-1 seed hidden in cigarette packs. Fisher -- now retired, though
he continues to work as a part-time consultant for the company --
declined to comment.
At the time, U.S. law prohibited export of tobacco seed, pollen
or live plants without a special USDA permit. Permits could be
granted only for quantities of a half-gram or less, and only for
experimental use.
Neither Brown & Williamson nor DNAP ever sought such permits,
said William Coats, an administrator at the USDA's tobacco
division. The permit requirement was eliminated by legislation
signed on Dec. 13, 1991, after tobacco companies lobbied for the
change.
In late 1983, the growing began in Brazil.
That first year, Souza Cruz distributed Y-1 and Y-2 seed to 100
plantations and harvested more than a ton of the leaf, Mondardo
said. Over the next several years, Souza Cruz distributed seed to
hundreds more farms, most of them in the state of Rio Grande do
Sul.
Production increased steadily, Mondardo said. One former company
official, who asked not to be identified, said production reached
4.5 million pounds by 1990. Since it takes a pound of tobacco to
make 20 cartons of cigarettes, 4.5 million pounds of high
nicotine leaf, blended with weaker tobaccos in a 1-to-5 ratio,
would be enough to make 450 million cartons.
By 1987, the company dropped Y-2 in favor of Y-1, according to
Mondardo. Y-1, he said, "had a stronger stalk and lost fewer
leaves in the wind and rain. It matured better, had a better
aroma. Most important, it was higher in nicotine."
In the early years of production, Brown & Williamson
employees came to Brazil to observe the progress, Mondardo said.
"I test-smoked Y-1. Phil Fisher smoked it, too," in
cigarettes blended with other tobaccos, Mondardo said. "It
not only satisfied you, it gave you, well, a sort of pleasant
high."
But there were bugs to be worked out.
Y-1 was too susceptible to some plant diseases. Worse, it
produced fertile seeds that could be easily stolen and used by
competitors. The company couldn't get patent protection for the
plant because U.S. law permitted patents only for species altered
by recombinant DNA -- a technique that had not been used to
develop Y-1.
Souza Cruz and DNAP, the biotechnology company in New Jersey,
both went to work on the problems.
In Brazil, Souza Cruz used crossbreeding on plantations to create
hardier versions of Y-1, and created hundreds of new lines of
tobacco from the breed. "Each one had a secret code
number," said the source who worked on the project for about
10 years.
"We weren't just working for Brown & Williamson,"
said Volnei B. Sens, the agricultural operations manager for
Souza Cruz in Rio Negro from 1987 to 1990. "An objective was
to improve our own lines."
Mondardo said that by the time he left the company in 1992,
"they had created about 1,000 new lines, and selected the
best for commercial purposes."
Eloy Roque Sterz, a Souza Cruz field technician from 1991 to
1993, said he saw company reports showing the nicotine level of
one hybrid at 8 percent -- nearly three times pre-Y-1 levels.
"The way it looked, grew, smelled," he said, "you
couldn't NOT see Y-1's blood in it."
In the early 1990s, world demand for quality tobacco outpaced
production. Souza Cruz saw the hybrids as an answer, said Adelar
Fochezatto, a supervisor in Souza Cruz's tobacco experimentation
department from 1986 to 1990. Cigarette companies could buy
cheaper, weaker tobacco and blend it with the hybrids "to
keep nicotine levels up where they needed them," he said.
By 1990, both farmers and former Souza Cruz agronomists said, the
company was handing out seed from some of these new hybrids for
farmers to grow in their fields.
The following year, both Souza Cruz and DNAP had succeeded in
producing sterile varieties of Y-1 -- plants that could not
reproduce without the artificial addition of special pollen. That
September, Brown & Williamson applied for a U.S. patent. A
basis for the patent, as stated in the application papers, was
that DNAP had used recombinant DNA techniques to map the genes of
Y-1.
Pollen and seed for the sterile Y-1 created at DNAP were soon
shipped to Brazil. Seventy grams of pollen were sent in three
shipments in 1990, according to export certificates obtained by
the AP. Fifty pounds of seed were legally shipped in 1993,
another export certificate showed.
"With all of that pollen and seed, you could blanket all of
Europe in tobacco," said Dr. Sebastiao Pinheiro, a leading
Brazilian agronomist at the Federal University of Rio Grande do
Sul.
A 1981 Brazilian law forbids growing of foreign plants capable of
"causing irreversible damage to genetic banks, ecosystems or
humans." A 1995 law prohibits the cultivation of imported,
genetically altered plants or hybrids made from them without
government permission.
Growing large quantities of Y-1 and its hybrid cousins may have
violated those laws, said Paulo Afonso Leme Machado, a law
professor and President of the Brazilian Society of Environmental
Law, and Dr. Eliana Fontes, a member of Brazil's biosafety
commission.
Pinheiro and Machado said that large-scale growing of the
genetically altered plants "could change the gene pool of
our native tobacco species," and might pose unknown health
risks to farmers. Fontes said Souza Cruz never applied for
permission to grow those varieties. Souza Cruz declined to
comment.
Once Y-1 was made sterile, several farmers said, Souza Cruz
attempted to destroy all fertile, high-nicotine varieties to
protect itself from competitors. But it was too late; the company
had lost control of the varieties.
Farmers, who had taken a liking to Y-1 and its offspring because
they brought high prices and cut about six weeks off the growing
season, already had begun producing their own Y-1 seed and were
swapping it among themselves.
They are still doing that today.
"Souza told us to stop planting louco," said Laury de
Oliveira, 33, who owns a 10-acre farm. "But I don't listen.
Look at it. In just two months it's up over your head. Now why am
I going to stop? Nicotine?"
Enoir Mueller, a former Souza Cruz field instructor who grows
fumo louco on an 8-acre farm, said: "The company line is
that what we're planting today is different tobacco, but anyone
who works with the stuff knows that's just a story."
Fumo louco brings the best price from the company's buyers, said
David Moraes, another small farmer.
He led a reporter to his sorting barn. Lighting a match, he threw
open the door.
Bitter air buffeted the senses. A sting in the back of the throat
tightened into a knot. Lips tightened. Eyes tingled, itched,
watered. A queasiness spread from the pit of the stomach up
through the chest.
"That," said Moraes, turning up a kerosene lamp,
"is the bite of fumo louco."
------
EDITOR'S NOTE -- Randy Herschaft, AP investigative researcher,
contributed to this report.